PUMA x SONRA
In honor of the Suede’s 50th anniversary, PUMA is releasing exclusive Suedes over the course of the year. Our collaborators: the legends of the music world, the streets, the fashion industry, and pop culture.
German designer Hikmet Sugoer rocked the streetwear world when he left Solebox to found his own label, Sonra. Today, his exclusive, handmade pairs are some of the most coveted in the sneaker world. In the debut of PUMA x SONRA, Sugoer transforms the classic Suede with organic materials, a hand-crafted feel, and details inspired by Turkish carpets. Each shoe has yiprat stamped at the sole – a Turkish word meaning “to wear down,” and a reminder that these kicks should be worn rather than displayed on the shelf.