Inspired by the brand’s vast history of creating performance-driven & professional-grade products, HH-118389225 code name “ARCHIVE” is the embodiment of this rich past. Reworked into premium cap-sule collections, each range takes individual cues from historic product lines, specifc details or moments in the brand’s timeline.
SS20/“201” draws from Helly Hansen’s workwear archive, an industrial area the brand has pioneered since its inception. With technical inovations in the late 40’s via the introduction of its “Helox” and later “Plarex” fabric technologies. These techniques added a layer of translucent PVC plastic sewn into waterproof coats and hats to ensure workers remained warm and dry in most challenging conditions.
With safety orange being a key tone on sites across the globe, these accents are played out against a more traditional workwear palette of khaki and blue utilising the brand’s rugged Duck Canvas and PU performance materials.
Multiple styles across the collection come with a clip-on utility bag in bright contrast colours and designs that utilise the revolutionary click.on™ system, developed by using a special nylon clip, which tightly grips on a range of tool holding modules, emphasizing the collection’s prac-tical origins.