424's Debut Collection

Guillermo Andrade, founder of Los Angeles- based boutique 424 on Fairfax introduces his first collection. The deeply personal designs are based on his experience with new technology and his adaptation of style. "I was not allowed to visit my brother, who was deported [back] to Guatemala," explained Andrade. "Google Earth made me feel closer to him, being able to see where he was brought me a bit of peace.“ As personal this collection is - he wants his customers to make it their own. "Just download Google Earth, find your place on the planet, type your location on top of the image, get some clear floss or thread, and stitch it onto your jacket.“ Guillermo Andrade introduced his collection during CPH Fashion Week.