Raf Simons can’t escape the hype, it seems. Recently his direction of The XX’s new video caused high praise, and now he’s being celebrated thoroughly in the brand new A$AP Mob video for ”RAF” featuring A$AP Rocky, Quavo and Playboi Carti – sporting some fabulous archive Raf Simons pieces.
”It’s refreshing to see how Raf Simons archive pieces easily stands the test of time – even in a totally new context”, Rasmus Storm explains. ”Always being true to himself and his uncomprised style, Raf’s pieces are never calculated, but projects a timeless realness nowhere else to be found”.