CELL VENOM PUMA

Following PUMA’s relaunch of the CELL from the 90’s Running archive that saw the CELL Endura back in its OG glory, the global sports brand follows it up with the CELL Venom, a new innovative take on the archive runner.

RELEASING DECEMBER 6

When PUMA CELL technology first launched in 1998, it was revolutionary. Hexagonal cells in the midsole provided the optimal shape for stable and maximum cushioning that allowed runners to move faster and stronger with a more confident stride that aided their performance.

Originally a training shoe made for high mileage runs, the CELL Venom arrives in a new context to celebrate 20 years of its history and heritage. Updated purely with new materials and production techniques, the sneakers feature a breathable mesh upper with suede and leather overlays which sits atop an EVA midsole and rubber outsole. With CELL cushioning technology at the heel, and a chunky, disruptive design, this OG-reissue is made for the street. Expect to see more color assortments in the next few months.