From Highsnobiety, the publication for the culturally connected that sits at the intersection of music, fashion, and style, comes a new book defining modern aspiration and how it differs from its predecessors.
This book seeks to define “New Luxury,” a term that summarizes how streetwear and sneakers have not only infiltrated the upper tiers of fashion, but became it.
From case studies around brands like Nike, Prada, Balenciaga, and Louis Vuitton to exclusive profiles with YOON, Matthew Williams, Virgil Abloh, Kim Jones, and Hiroshi Fujiwara, this book provides the foundational knowledge of how youth-driven culture and fashion trends start from the ground up.
After all, The New Luxury isn’t just about what you wear, but also what you know. So here’s your chance to get a closer look at the brands, designers, collectors, and tastemakers defining today’s zeitgeist, filtered through the lens of global street culture publication.
Specifications - Hardcover. 320 pages.
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